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Job - AT&T Direct Mail Manager, Advertising Solutions, Madison, WI


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Opportunity Number:25254369
Company Name:AT&T
Location:Madison, WI US
Categories:Sales & Sales Management
Customer Service
 Updated: 9/7/2010

AT&T Direct Mail Manager, Advertising Solutions, Madison, WI

Description

AT&T Advertising Solutions connect consumers and advertisers across multiple digital platforms * online, mobile and even TV. You can help create and support exciting new products and services from our growing portfolio of brands including YP.COM, the most preferred Internet Yellow Pages in the U.S., AnyWho and Keen. We also develop the technology behind Ingenio Pay Per Call.

Join our dedicated and talented team of individuals all focused on creating the best digital advertising products to sell in the marketplace.
The candidate selected for this position will work as the Subject Matter Expert for our direct mail/digital express programs, you will be considered a subject matter expert and a direct salesperson for digital express direct mail product packages. You will work closely with the directory sales office management team to promote, integrate and meet the objectives of digital express direct mail packages.
Additional Responsibilities:
  • Act as local resource for multi-media sales team, both vertical and non-vertical sales representative.
  • Manage to the assigned sales objectives and goals for digital express direct mail product
  • Work with multi-media sales team to assist in the sale of digital express direct mail products through field coaching, training and collateral
  • Deliver sales presentations to local Yellow Pages advertisers in coordination with the multi media managers/account managers/local sales representative
  • Attend directory sales office regional meetings to keep apprised of Yellow Pages developments.
  • Conduct one-on-one and group digital express direct mail product training sessions as needed
  • Direct Mail Manager will remain in the market year-round selling and working with customers on:
  • Design and customization of digital express direct mail product
  • Ensure registration of all advertisers after purchase
  • One-on-one consultations on targeting through demographic selection tool
  • Choosing correct membership plan to maximize leads for business owners
  • Obtain testimonials from digital express direct mail customers

Qualifications

Required Qualifications
  • Two or more years direct mail sales experience, with top-performing sales results
  • Two or more years experience selling email marketing programs, preferred
  • Two or more years sales management experience, preferred
  • One or more years sales training experience, preferred
  • Two or more years direct Internet/advertising sales experience
  • Intermediate skills in Word, Excel, PowerPoint, Outlook
  • Strong communication and negotiation skills
  • Bachelors degree in Business or related field

Requisition Number: 1030080


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